Professional Beauty India, the leading business to business beauty event in South Asia and the ultimate meeting point for beauty professionals, industry insiders and innovative brands celebrated its most expansive and successful show on June 4 and 5,2018 at Pragati Maidan, New Delhi.
Professional Beauty India was established in 2012 and has since grown to the region’s leading B2B trade exhibition. In this 24th edition, PBI brought the Salon Management Congress (SMC) which is an initiative between Beaute Espace Media and Professional Beauty India. In the biannual event over 30 eminent speakers discussed new retailing ideas in salons, skill development and much more. Some of the experts who participated in Salon Management Congress (SMC) were Anu Wadhva CEO of beauty and wellness sector skill council, Abhiraj Bhal CEO & co-founder of urbanClap Veer Kaul Director of Headmaster salon, j. Tara Herron member of The Imperial Salon and many more.
Professional Beauty India is not only a platform for brands and distributor to exhibit their product but also it is one of the leading providers of education related to beauty through its seminars. In this 2 day event, a free education seminar was conducted in hall 11 where artist from different brand came together to teach from different shades of makeup to the different type of nail art. Isn’t it amazing? Some of the experts were Mr. Atul Chauhan Make-up artist from PAC Cosmetics, Team Alan Truman hair stylist and many more were there who provided the knowledge on 4th June and on 5th June Ms. Renee Melek hair artist from WAHL company, Mr. Savio John Pereira hair artist from IKONIC, Tammy Lee nail artist from O’2 Nails India and many more. It was the biggest platform for all the beginners in cosmetic field and also for other professionals.
Many International brands were there to launch their new products. Leading brand like Olaplex which introduces it’s 4 & 5 range in India for the first time. Earlier they have launched 3 range of Olaplex in India. Other who introduces some exciting products for India are Blue Sky, Casmara, Element Co., Envogue, IKONIC, Make-Up Designory (MUD), NV Co., PAC Cosmetics, Shahnaz Husain, and WAHL. While some were busy in exhibiting their product while AIHBA was organizing the competition for the different brand where many reputed companies actively participated in his competition. Professional Beauty India also provides the platform to the International brands who look to mark their presence in the Indian market. A perfect place where they can sense the customers demand and how markets are operated. Brands from across the world like China, Italy, Korea, Poland, Taiwan, Turkey and the UK came under one roof and exhibited their products and new innovations to India in hall 12.